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Disciplines

Publication Date

Social Media

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Cover for 9780190925437

Digital Strategies: Data-Driven Public Relations, Marketing, and Advertising

Retail Price to Students:

$21.99

Regina Luttrell, Susan Emerick, and Adrienne Wallace

9780190925437
Looseleaf
March 2021

Advances understanding of the social web and how emerging technologies deliver new capabilities

Cover for 9780190925390

Digital Strategies: Data-Driven Public Relations, Marketing, and Advertising

Retail Price to Students:

$29.94

Regina Luttrell, Susan Emerick, and Adrienne Wallace

9780190925390
Paperback
March 2021

Advances understanding of the social web and how emerging technologies deliver new capabilities

Cover for 9780190877644

Communication and Social Media

Retail Price to Students:

$19.99

Joseph Mazer

9780190877644
Paperback
January 2019

With rich and compelling narratives, this casebook features a range of stories focused on concepts and theories related to communication and social media

Cover for 9780199328437

Social Media: Enduring Principles

Retail Price to Students:

$64.99

Ashlee Humphreys

9780199328437
Paperback
December 2015

The only social media text that integrates the role of media in society with foundational research and theory

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