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Publication Date

Strategic Management Courses

Featured Title

Global Strategic Management

Global Strategic Management

Third Edition

Jedrzej George Frynas and Kamel Mellahi

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Cover for 9780198827337

Marketing: A Very Short Introduction

Retail Price to Students:

$11.95

Kenneth Le Meunier-FitzHugh

9780198827337
Paperback
May 2021

Cover for 9780190081485

Strategy in 3D: Essential Tools to Diagnose, Decide, and Deliver

Retail Price to Students:

$29.95

Greg Fisher, John E. Wisneski, and Rene M. Bakker

9780190081485
Paperback
August 2020

Cover for 9780198779421

Strategy: Theory, Practice, Implementation

Retail Price to Students:

$94.99

Brad MacKay, Mikko Arevuo, David Mackay...

9780198779421
Paperback
August 2020

Cover for 9780198797807

Strategic Brand Management

Fourth Edition

Retail Price to Students:

$94.99

Richard Rosenbaum-Elliott, Larry Percy, and Simon Pervan

9780198797807
Paperback
September 2018

The only textbook to go beyond the standard branding models and fully explore brands as a sociocultural phenomenon

Cover for 9780199662470

Understanding Strategic Management

Third Edition

Retail Price to Students:

$109.99

Anthony E. Henry

9780199662470
Paperback
May 2018

The most complete introduction for students looking for a briefer guide to strategic management, packed with real-life examples and an emphasis on the essential tools of analysis

Cover for 9780190646004

Strategic Brand Management: Lessons for Winning Brands in Globalized Markets

Retail Price to Students:

$94.99

Deborah Roedder John and Carlos J. Torelli

9780190646004
Paperback
November 2017

A concise, flexible, and modern take on global brand management, with cutting-edge research

Cover for 9780198706595

Global Strategic Management

Third Edition

Retail Price to Students:

$109.99

Jedrzej George Frynas and Kamel Mellahi

9780198706595
Paperback
January 2015

Reveals how business managers secure competitive advantage and make effective decisions on a global scale

Cover for 9780199694068

Quantitative Methods for Decision Making Using Excel

Retail Price to Students:

$94.99

Glyn Davis and Branko Pecar

9780199694068
Paperback
March 2013

A comprehensive guide that provides students with the key techniques and methodology they need in order to successfully engage with all aspects of quantitative analysis and decision making

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