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Disciplines

Publication Date

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Cover for 9780198809869

Corporate Governance 4e: Principles, Policies, and Practices

Fourth Edition

Retail Price to Students:

$59.99

Bob Tricker

9780198809869
Paperback
July 2019

Cover for 9780198806769

Corporate Governance

Sixth Edition

Retail Price to Students:

$55.00

Christine Mallin

9780198806769
Paperback
February 2019

Cover for 9780198797807

Strategic Brand Management

Fourth Edition

Retail Price to Students:

$94.99

Richard Rosenbaum-Elliott, Larry Percy, and Simon Pervan

9780198797807
Paperback
September 2018

The only textbook to go beyond the standard branding models and fully explore brands as a sociocultural phenomenon

Cover for 9780198786238

Consumer Behaviour

Second Edition

Retail Price to Students:

$109.99

Isabelle Szmigin and Maria Piacentini

9780198786238
Paperback
June 2018

Practical, global and rooted in research: this is the most holistic consideration of consumer behaviour available, demonstrating how seminal theories and cutting-edge research impact on marketing practice

Cover for 9780198739920

The Business Environment: Themes and Issues in a Globalizing World

Fourth Edition

Retail Price to Students:

$79.99

Paul Wetherly and Dorron Otter

9780198739920
Paperback
May 2018

The only book with a 'themes and issues' approach that encourages critical engagement with contemporary debates in the business environment

Cover for 9780198777137

Organizational Behaviour and Work: A critical introduction

Fifth Edition

Retail Price to Students:

$94.99

Fiona M. Wilson

9780198777137
Paperback
May 2018

The most critical yet accessible introduction to organizational behaviour and work

Cover for 9780199609703

Global Marketing Management

Third Edition

Retail Price to Students:

$144.99

Kiefer Lee and Steve Carter

9780199609703
Paperback
May 2012

Featuring a perfect balance of theoretical and practical examples, Global Marketing Management, Third Edition, shows students how organizations navigate through today's rapidly changing and challenging global trading environment.

Cover for 9780199602131

Introduction to Marketing: Theory and Practice

Third Edition

Retail Price to Students:

$109.99

Adrian Palmer

9780199602131
Paperback
May 2012

Cover for 9780199565740

Public Relations

Retail Price to Students:

$114.99

Averill Elizabeth Gordon

9780199565740
Paperback
May 2011

Cover for 9780199551682

Business to Business Marketing: Relationships, Networks, and Strategies

Retail Price to Students:

$114.99

Nick Ellis

9780199551682
Paperback
November 2010

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