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Principles of Marketing

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Business & Management
- Principles of Marketing

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£20 to £50 (1)

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Cover for 9780198829256

Fundamentals of Marketing

Second Edition

£44.99

Paul Baines, Sophie Whitehouse, Sara Rosengren, Paolo Antonetti

9780198829256
Paperback
January 2021

Accessible, relevant, and realistic: the complete resource for students looking for a streamlined introduction to marketing theory and practice.

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