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Baines, Fill, & Rosengren: Marketing 4e

Chapter 15: Marketing Case Insight 15.1: Withers Worldwide

We speak to Laura Boyle, Head of EU Marketing and Business Development at Withers Worldwide, to explore how Withers works to improve the quality of its client relationships.

Founded in London in 1896, Withers Worldwide has global revenues of over $200m, 163 partners, employs over 1,000 people, has clients in over 80 countries, and has acted for 42% of the top 100 Sunday Times Rich List and 20% of the top 100 of the Forbes Rich List.

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