Journals Higher Education

$78.00

Hardcover

Published: 12 February 2015

232 Pages

6-1/8 x 9-1/4 inches

ISBN: 9780190224868


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Bookseller Code (06)

Where Metaphors Come From

Reconsidering Context in Metaphor

Zoltan Kovecses

  • Recasts cognitive metaphor theory, as a contextual theory of metaphor, expanding and refining it to account for the ways in which many verbal metaphors are tied to context
  • Blends psychological and linguistic theories of how context affects language use and meaning with the author's own significant work on the experiential and contextual forces that lead to metaphorical expressions in discourse
  • Shows how appeals to universal embodiment in metaphor theory are not necessarily opposed to contextualist views of metaphor
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