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Understanding Human Communication
Fourteenth Edition
Ronald B. Adler, George Rodman, and Athena du Pré
- Presents reader-friendly, up-to-date, and clear (yet not too simplistic) content, giving students what they need to be successful and keeping them interested with an approachable tone
- Real-life examples and engaging images make concepts interesting, clear, and relevant to students' lives
- Updated and expanded coverage of social media--including its associated advantages and dangers and its masspersonal and hyperpersonal nature--will help students recognize the challenges of managing communication across the multitude of platforms that they use every day
- Revised discussions of culture and communication--with updated explorations of race and ethnicity, regional differences, sexual orientation, gender identity, religion, physical abilities, age/generation, and socioeconomic status--provide relevant context and analysis for students
- Integrates both practical skills and scholarship and embraces the idea that each enhances the other, resulting in a more balanced learning experience than purely theoretical approaches provide
- Enhanced online resources--including flashcards, videos, self -assessments, and web links--provide students with the optimal path for learning and studying concepts
New to this Edition:
- Expanded coverage of social media throughout, including a new Chapter 2 devoted to the topic
- New tips and strategies for career success in Chapters 10 (Communicating for Career Success) and 11 (Leadership and Teamwork), and in "@Work" features throughout
- New "On Your Feet" prompts that incorporate public-speaking activities and integrate with GoReact, an interactive platform for video assignments
- Updated discussions of communication and culture throughout, including in new "Understanding Diversity" sidebars
- New and updated "Understanding Your Communication" self-quizzes that invite students to evaluate and improve their communication skills
- New "Ethical Challenge" sidebars that explore the nuances of communication ethics
- Updated "Understanding Communication Technology" features that highlight the increasingly important role of online communication