Journals Higher Education



Published: 31 May 2012

256 Pages


ISBN: 9780199898381

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The MoveOn Effect

The Unexpected Transformation of American Political Advocacy

David Karpf

Oxford Studies in Digital Politics

  • The first detailed scholarly investigation of - how it operates, how it engages its member/supporters, and how these practices are changing political advocacy in general.
  • An analysis of "political blogs as political organizations " that establishes the role of major blogs like in the broader political system.
  • Looks at the "generational " nature of the transitions from old to new advocacy organizations.

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