Journals Higher Education
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Published: 24 March 2016

276 Pages


ISBN: 9780198745693

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Sample Material

Strategic Reframing

The Oxford Scenario Planning Approach

Rafael Ramírez and Angela Wilkinson

  • Offers practical guidance assisting the reader to make scenario planning more effective
  • Provides many examples to help relate theoretical principles to actual practices
  • Accessibly written; both as an introductory text and a useful guide for experienced scenario planning practitioners and scholars
  • Foreword written by Kees van der Heijden

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