Jeff French, CEO Strategic Social Marketing, Visiting Professor, Brighton University Business School, and Fellow, King's College, University of London

Professor Jeff French is a global thought leader in the fields of behavioural influence, social marketing, and social programme planning and social communication. Jeff is a visiting Professor at Brighton University and a Fellow at Kings College London University and teaches at six other universities on a regular basis. Jeff is the author of four books and over 90 academic papers guides and training manuals. Jeff is a member of several national and international policy committees and is a member of the Editorial Board of four professional Journals. Jeff is the organiser of the European and World Social Marketing Conferences. Jeff has worked in over 29 countries and has just completed the first professional technical guide to Social Marketing for the EU European Centre for Disease Control. Jeff leads the social marketing component of the European ECom Programme and has worked on many occasions for WHO as a consultant.

Qaiser Jamshad Asghar Marie Stopes Society, Attock, Pakistan
Asma Balal Deputy Country Director, Marie Stopes International, Attock, Pakistan
Lauren Beek Director of Communications at The HealthStore Foundation, MN, USA
Hana Bilak Advocacy and Learning Manager, Technical Officer, ActWatch, Population Services International Europe, Geneva, Switzerland
Melissa Blair, The Reputation Group, Melbourne, Australia
Nikki Charman, ACTwatch, Population Services International, Nairobi, Kenya
Kumbirai Chatora, Population Services international, Zimbabwe
Socheat Chi, Population Services International, Khmer, Cambodia
Daniel Crapper, Population Services International, Yangon, Myanmar
Adam Crosier, Word of Mouth Research Ltd., Hampton, London, UK
Stephan Dahl, Hull University Business School, University of Hull, UK
Komal Daredia, Marie Stopes Society, Attock, Pakistan
Stephanie Dolan, Malaria Rapid Diagnostic Test Project, Population Services International, Kenya
Jennifer Dooley, Dooley Social Change, Calgary, AB, Canada
Lynne Eagle, College of Business, Law and Governance, James Cook University, Australia
Jeff French, Strategic Social Marketing Ltd., Conford, Liphook, Hampshire, UK
Karin Hatzold, Population Services International, Zimbabwe
Han Win Htat, Population Services International, Yangon, Myanmar
Sotheary Khim, Population Services Khmer, PSI International, Phnom Penh, Cambodia
Dianna Long, Professional Service Industries, Population Services International, Lawrence, KS, USA
Kim Longfield, Strategic Research and Evaluation, Population Services International, Washington DC, USA
David Low, College of Business, Law and Governance, James Cook University, Australia
Cristina Lussiana, Case Management - Malaria and Child Survival, Population Services International, Kenya
Yasmin Madan, Population Services International, Washington, DC, USA
Munyaradzi Mapingure, Metrics and Informations Systems, Population Services International, Zimbabwe, Africa
Webster Mavhu, Centre for Sexual Health and HIV/AIDS Research (CeSHHAR), Harare, Zimbabwe; and Centre for Sexual Health and HIV Research, University College London, UK
Julie McBride, Social Franchising, MSA Worldwide, Washington, DC, USA
Dominic, McVey Word of Mouth Research Ltd., Hampton, London, UK
Stephen Poyer, ACTwatch, Population Services International, Kenya
Ashfaq Rahman, The Social Marketing Company, Dhaka, Bangladesh
Rova Ratsimandisa, Population Services International, Antananarivo, Madagascar
Dana Sievers, Population Services Internation, Washington, DC, USA
Greg Starbird, The HealthStore Foundation, Ashland, OR, USA
Noah Taruberekera, Population Services International South Africa, Johannesburg, South Africa

"For those with an interest in the field and a need to develop improved theoretical and practical knowledge, this text is good value and a useful addition to the bookshelf." -- Steven Boorman, Occupational Medicine