Journals Higher Education
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£21.49 £16.12

Hardback

Published: 01 March 2012

208 Pages

235x156mm

ISBN: 9780199743056


Also Available As:

Ebook


Bookseller Code (AU)

Six Degrees of Social Influence

Science, Application, and the Psychology of Robert Cialdini

Douglas T. Kenrick, Noah J. Goldstein, and Sanford L. Braver

  • Contributors represent a wide range of disciplines and are leaders in their fields
  • Discusses the role of influence and persuasion in areas such as business and health
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