Journals Higher Education

£17.99

Paperback

This item has an extended shipping time. The typical delivery time is 6 weeks.

Published: 26 April 2012

544 Pages

246x189mm

ISBN: 9780198072027


Bookseller Code (AG)


This text is published by OUP Higher Education Division

Sales Management

Pradip Mallik

  • Provides in-depth coverage and analysis of all the approaches and strategies of personal selling
  • Concepts are explained with the help of Indian examples taken from real life experiences
  • Illustrates extensively on the selection process of a sales management team and its relation with other departments
  • Provides certain guidelines on effective sales performance
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