Daniel Kreiss is the Edgar Thomas Cato Distinguished Associate Professor in the Hussman School of Journalism and Media at the University of North Carolina at Chapel Hill, and a principal researcher of the UNC Center for Information, Technology, and Public Life.

Kirsten Adams is a Ph.D. candidate and Roy H. Park Fellow in the Hussman School of Journalism and Media at the University of North Carolina at Chapel Hill, and a graduate research fellow with the Center for Information, Technology, and Public Life.

Jenni Ciesielski is a graduate of the University of North Carolina at Chapel Hill, where she studied journalism. She currently works in Democratic political communications.

Haley Fernandez is a graduate of the University of North Carolina at Chapel Hill, where she studied public relations and political science. After graduation, she worked as Director of Digital Communications for Eleison Group, LLC. Haley currently works on the digital team at Chapman Cubine and Hussey.

Kate Frauenfelder is a graduate of University of North Carolina at Chapel Hill, where she studied public relations and public policy. She currently works in communications for Democratic political campaigns.

Brinley Lowe attended The University of North Carolina at Chapel Hill, where she graduated with honors in journalism and political science. She currently works in strategic communications at Bully Pulpit Interactive.

Gabrielle Micchia is a graduate of The University of North Carolina-Chapel Hill where she studied public relations and political science. Gabrielle currently works on the digital team at a New York global public relations agency.

"The inclusion of personal narratives garnered from interviews with women in the political technology field provides unique insights and helps keep the data-heavy discussion accessible and engaging. Recommended. Lower- and upper-division undergraduates. Graduate students, faculty, and professionals. Students in two-year technical programs." -- A. Kingston, Monroe Community College, CHOICE

"This is an ambitious project in chronicling how gender figures into the experiences of women who work on data, social media, and digital analysis and promotion for candidates. It will be of high interest for those in political campaigning."--Stine Eckert, Wayne State University

"Kreiss and Adams build a compelling case for the need for more gender diversity in the world of political campaigning and technology. An important work that will be required reading for anyone who is working in the political technology or political campaign space in coming years."--Dannagal G. Young, University of Delaware