Journals Higher Education



Published: 01 October 2012

480 Pages | 4-pp. color plate insert

5-1/2 x 8-1/4 inches

ISBN: 9780199933990

Also Available As:


Bookseller Code (01)

Pink Ribbon Blues

How Breast Cancer Culture Undermines Women's Health

Gayle A. Sulik

  • The first book to provide a comprehensive ethnographic analysis of breast cancer culture in American society
  • Presents a thought-provoking and probing argument against the industry of awareness-raising
  • Full of stories from real-life breast cancer survivors and caregivers who have struggled with the pink ribbon ideal
  • Describes real ways to make a difference for breast cancer patients and their families

New to this Edition:

  • Prologue covers recent developments in the State of the Ribbon
  • Accompanied by a full-color insert, illustrating examples of pink ribbon culture

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