Journals Higher Education

£55.00

Hardback

Published: 28 March 2019

336 Pages

234x156mm

ISBN: 9780198738893


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Bookseller Code (AJ)

Opening Strategy

Professional Strategists and Practice Change, 1960 to Today

Richard Whittington

  • Provides unique insights into strategic practices of leading corporations and strategists through interview material
  • Takes a practice theoretic view on strategy
  • Provides historical and social context for strategy techniques
  • Explores current strategy and business practices to provide up-to-date insights for researchers and practitioners
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