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Paperback

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336 Pages

9.2 x 6.1 inches

ISBN: 9780198868767


Also Available As:

Ebook


Bookseller Code (1A)

Navigating the New Retail Landscape

A Guide for Business Leaders

Second Edition

Alan Treadgold and Jonathan Reynolds

  • A new edition which accomodates for the rapid pace of change in the retail industry
  • A robust, wide ranging, but accessible guide to the defining features of the new retail landscape and the skills and capabilities enterprises and their leaders will need to be successful
  • An extensive number of global case studies offer clear learnings for readers

New to this Edition:

  • Presents updated statistics and trends on the current forces for change in the retail industry
  • Introduces several new, contemporary case studies
  • Provides an udpated and extended analysis of the cost and performance issues that result from the adoption of new business models
  • Offers new thinking on the forms of engagement options available to retailers through the re-imagining of their stores

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