Journals Higher Education



27 July 2000

232 Pages | 35 b/w figures

ISBN: 9780198295624

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Bookseller Code (06)

Multinationals As Flagship Firms

Regional Business Networks

Alan M. Rugman and Joseph R. D'Cruz

This book develops a conceptual framework for understanding the network of relationships that exist around the hub of large multinational firms. The authors bring together perspectives from international business and the organizational analysis of networks to explain their model which is supported by case evidence from several sectors: telecoms, autos, chemicals, retailing and financial services.


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