Journals Higher Education
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£29.99

Hardback

Published: 30 January 2020

224 Pages

216x138mm

ISBN: 9780198840985


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Bookseller Code (AE)

Matchmakers and Markets

The Revolutionary Role of Information in the Economy

Yi-Cheng Zhang

  • Presents an innovative market theory as an alternative to mainstream economic thought
  • Examines how information plays a central role in how markets work
  • Insightful analysis of start-ups and their role in the market
  • Discusses how information might impact the relationship between consumers and business

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