Journals Higher Education
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Published: 25 March 2021

224 Pages


ISBN: 9780190090807

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New Edition

Marketing for Nonprofit Organizations

Insights and Innovations

Second Edition

Stacy Landreth Grau

  • Insight sidebars detail research-based strategies and advice
  • Innovation sidebars present practice-based case studies and tips
  • Social media marketing and branding tools for nonprofits
  • Vignettes of real-life nonprofit organizations utilizing the concepts introduced in each chapter

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