Journals Higher Education



Published: 16 April 1998

272 Pages

6-1/8 x 9-1/4 inches

ISBN: 9780195117059

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Bookseller Code (06)

Management Innovators

The People and Ideas that Have Shaped Modern Business

Daniel A. Wren and the late Ronald G. Greenwood

  • Often conveys management ideas by juxtaposing innovators--Eli Whitney, a brilliant inventor who never made a cent from his genius, versus Edison, who wouldn't invent anything he couldn't sell
  • Includes the personal side as well--reveals, for instance, that Frank and Lillian Gilbreth were the subject of the book/movie "Cheaper by the Dozen" (with Clifton Webb)
  • At bottom, a collection of success stories that are fascinating to read and instructional--a good graduation or Father's Day gift

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