Journals Higher Education

$99.95

Paperback

Published: 30 December 2015

432 Pages

8 x 10 inches

ISBN: 9780190269616


Also Available As:

Ebook


Bookseller Code (04)

Introduction to Human Communication

Perception, Meaning, and Identity

First Edition

Susan R. Beauchamp and Stanley J. Baran

  • Vivid and contemporary examples show students the relevance of communication in their everyday lives
  • A strong emphasis on media literacy teaches students how to critically interpret, analyze, and engage with mediated content
  • A single chapter on public speaking provides instructors with the flexibility to cover this material in the way that best suits their course
  • Two downloadable bonus chapters: Public Speaking: Research, Writing, and Delivery and Types of Speeches: Persuasive, Informative, and Others
  • Online appendix on Interviewing looks at different types of interviews, the kinds of questions that usually come up, and how to be successful on either side of an interview
  • Boxed and marginal features reinforce key lessons, highlight central themes throughout, and promote critical thinking:
  • o Thumbnail Theory features appear in the margins to summarize the core theories presented in the text, making them more accessible to students
  • o Ethical Communication features include topics like lying and whistleblowing to prompt students to think critically about crucial communication issues
  • o Personally Responsible Communication boxes urge students to analyze assumptions and behavior through practical explorations, from speaking inclusively and practicing active listening to self-diagnosing Internet addiction
  • o Socially Responsible Communication boxes encourage thoughtful communication on a larger scale, considering such topics as stereotyping, media conduct, and patient safety campaigns
  • o Communication in the Workplace boxes present direct, hands-on advice for career success, including how to deal with on-the-job conflict, tips for successful teamwork, and dos and don'ts of workplace persuasion
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