Journals Higher Education

$29.95

Paperback

Published: 30 November 2011

224 Pages

9.2 x 6.1 inches

ISBN: 9780719082849


Also Available As:

Ebook


Bookseller Code (06)

Innovation by demand

An interdisciplinary approach to the study of demand and its role in innovation

Andrew Mcmeekin, Mark Tomlinson, Ken Green, and Vivien Walsh

Published by Manchester University Press

New Dynamics of Innovation and Competition MUP

  • This book, available for the first time in paperback, brings together a range of sociologists and economists to study the role of demand and consumption in the innovative process
  • Contains a broad conceptual overview of the ways that sociological and economics literatures address issues of innovation, demand and consumption
  • Offers different approaches to the economics of demand and innovation through an evolutionary framework, before reviewing how consumption fits into evolutionary models of economic development
  • The book includes a number of illuminating case studies, including an analysis of how black Americans use consumption to express collective identity, and a number of demand-innovation relationships within matrices or chains of producers and users or other actors, including service industries such as security, and the environmental performance of companies
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