Journals Higher Education

£17.99

Paperback

Published: 12 March 2009

436 Pages

ISBN: 9780195697964


Bookseller Code (AG)


This text is published by OUP Higher Education Division

Information Technology for Retail

Girdhar Joshi

  • Elaborates on how IT/IS give retail a competitive advantage.
  • Discusses practical implementation aspects of IT in retailing.
  • Focusses on technology products and solutions, which readers would use for decision making in the retail context.
  • Includes key topics like internet scenario in retail e-commerce context, RFID technology, e-tailing, and emerging technologies in retailing.
  • User-friendly presentation that offers insights even to the non-technical readers.
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