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Published: 10 March 2020

280 Pages


ISBN: 9780190845582

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Global Social Media Design

Bridging Differences Across Cultures

Huatong Sun

Human Technology Interaction Series

  • Presents a practice-theoretic design framework to approach cultural differences from the Global South vantage
  • Uncovers the global interconnectedness of social media design and reorients universal design standards
  • Provides three provocative accounts of non-Western social media design and use on a global cultural circuit
  • Offers innovative design tools of sensitizing concepts and sensitizing relations to redress asymmetrical relations in everyday practice