Journals Higher Education
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£59.00

Hardback

Published: 27 November 2008

664 Pages | 13 line illustrations

234x156mm

ISBN: 9780195371055


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Bookseller Code (AJ)

Fusion for Profit

How Marketing and Finance Can Work Together to Create Value

Sharan Jagpal
Shireen Jagpal

  • The "go-to" resource book for understanding how to choose the best marketing policy

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