Journals Higher Education
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£20.99

Paperback

Published: 21 January 2016

608 Pages

240x168mm

ISBN: 9780199077892


Bookseller Code (AG)


This text is published by OUP Higher Education Division

Entrepreneurship

Theory in Practice

Third Edition

Content editor Boris Urban, Rob Venter, Sheperd Dhliwayo, Colin Reddy, Laurence Beder, Elmarie Venter, Cobus Oosthuizen, and José Barreira

  • Profiles in entrepreneurship, which foreground particular principles or aspects of entrepreneurship
  • Case scenarios illustrate how theory is applied in practice
  • Key terms and concepts offer pedagogical support to students and provide a quick reference guide
  • Review questions provide students with the opportunity to self-assess their knowledge and understanding
  • Application questions ensure that students use their new-found knowledge in practical and relevant examples which encourages class discussion
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