Journals Higher Education

$49.95

Paperback

Published: 18 July 2018

264 Pages

6-1/8 x 9-1/4 inches

ISBN: 9780190886134


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Bookseller Code (05)

2nd best book in History and Public Policy, AJN book awards

Choice Matters

How Healthcare Consumers Make Decisions (and Why Clinicians and Managers Should Care)

Gordon Moore, John A. Quelch, and Emily Boudreau

  • A concise guide for physicians, administrators, and insurers to the new economy of consumer choice in healthcare
  • Examines consumer-centered healthcare from both a system-wide and individually-based perspective, giving readers applicable measures to improve practice and efficiency in the Zocdoc age Combines a theoretically-grounded account of
  • consumer behavior with real-world examples of choice in action Applies insights into consumer-centered healthcare
  • from the perspectives of behavioral economics, management, population health, psychology, marketing, and public policy
  • Offers an alternative to partisan takes on consumer-centered healthcare and the roles of individuals, government, and industry in the provision of care
  • An actionable guide to integrating consumer choice into every aspect of care, from a patient's initial medical appointment to her insurance company's final payment
  • Presents a change model that enables leaders to utilize consumer and market forces to improve their services and the healthcare system
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