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Cover for 9780195519549

Business Ethics

Fifth Edition

£57.99

Damian Grace, Stephen Cohen

9780195519549
Paperback
10 October 2013

Cover for 9780199556502

Connecting With Consumers

Marketing For New Marketplace Realities

£55.00

Allan J. Kimmel

9780199556502
Hardback
03 June 2010

Cover for 9780198816225

Creating and Capturing Value through Crowdsourcing

£61.00

Christopher L. Tucci, Allan Afuah, Gianluigi Viscusi

9780198816225
Hardback
22 March 2018

Cover for 9780199657261

Creating Value

The Theory and Practice of Marketing Semiotics Research

£81.00

Laura R. Oswald

9780199657261
Hardback
22 January 2015

Cover for 9780198782537

Direct and Interactive Marketing

£60.99

Adrian Sargeant, Douglas C. West

9780198782537
Paperback
31 May 2001

Cover for 9780198822028

Doing Semiotics

A Research Guide for Marketers at the Edge of Culture

£60.00

Laura R. Oswald

9780198822028
Hardback
04 June 2020

Cover for 9780195371055

Fusion for Profit

How Marketing and Finance Can Work Together to Create Value

£59.00

Sharan Jagpal, Shireen Jagpal

9780195371055
Hardback
27 November 2008

Cover for 9780199576746

Inside Marketing

Practices, Ideologies, Devices

£96.00

Detlev Zwick, Julien Cayla

9780199576746
Hardback
24 February 2011

Cover for 9780195991185

International Marketing

Second Edition

£63.99

Burgess, Bothma

9780195991185
Paperback
03 November 2011

Cover for 9780199229833

Managing Global Customers

An Integrated Approach

£57.00

George S. Yip, Audrey J.M. Bink

9780199229833
Hardback
06 September 2007

Cover for 9780199236152

Marketing Management for Nonprofit Organizations

Third Edition

£60.99

Adrian Sargeant

9780199236152
Paperback
08 January 2009

Cover for 9780199655090

Marketing Research: Tools and Techniques

Third Edition

£50.99

Nigel Bradley

9780199655090
Paperback
07 March 2013

Cover for 9780199566495

Marketing Semiotics

Signs, Strategies, and Brand Value

£92.00

Laura R. Oswald

9780199566495
Hardback
16 February 2012

Cover for 9780199265855

Online Marketing

A Customer-Led Approach

£56.99

Richard Gay, Alan Charlesworth, Rita Esen

9780199265855
Paperback
15 March 2007

Cover for 9780199211562

Relationship Marketing

£58.99

Mark Godson

9780199211562
Paperback
26 February 2009

Cover for 9780190698577

Restoring Consumer Sovereignty

How Markets Manipulate Us and What the Law Can Do About It

£68.00

Adrian Kuenzler

9780190698577
Hardback
12 October 2017

Cover for 9780199285990

The Advanced Dictionary of Marketing

Putting Theory to Use

£52.00

Scott Dacko

9780199285990
Hardback
06 December 2007

Cover for 9780199286003

The Advanced Dictionary of Marketing

Putting Theory to Use

£54.00

Scott Dacko

9780199286003
Paperback
06 December 2007

Cover for 9780199285563

The Art and Science of Marketing

Marketing for Marketing Managers

£51.00

Grahame Dowling

9780199285563
Paperback
15 September 2005

Cover for 9780199335701

The Luxury Economy and Intellectual Property

Critical Reflections

£75.00

Haochen Sun, Barton Beebe, Madhavi Sunder

9780199335701
Hardback
08 October 2015

Cover for 9780199643080

Trade Shows in the Globalizing Knowledge Economy

£84.00

Harald Bathelt, Francesca Golfetto, Diego Rinallo

9780199643080
Hardback
17 July 2014

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