Marketing

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	Business Ethics Fifth Edition £57.99 Add Business Ethics to Cart Damian Grace, Stephen Cohen 9780195519549 Paperback 10 October 2013
	Connecting With Consumers Marketing For New Marketplace Realities £55.00 Add Connecting With Consumers to Cart Allan J. Kimmel 9780199556502 Hardback 03 June 2010
	Creating and Capturing Value through Crowdsourcing £61.00 Add Creating and Capturing Value through Crowdsourcing to Cart Christopher L. Tucci, Allan Afuah, Gianluigi Viscusi 9780198816225 Hardback 22 March 2018
	Creating Value The Theory and Practice of Marketing Semiotics Research £81.00 Add Creating Value to Cart Laura R. Oswald 9780199657261 Hardback 22 January 2015
	Direct and Interactive Marketing £60.99 Add Direct and Interactive Marketing to Cart Adrian Sargeant, Douglas C. West 9780198782537 Paperback 31 May 2001
	Doing Semiotics A Research Guide for Marketers at the Edge of Culture £60.00 Add Doing Semiotics to Cart Laura R. Oswald 9780198822028 Hardback 04 June 2020
	Fusion for Profit How Marketing and Finance Can Work Together to Create Value £59.00 Add Fusion for Profit to Cart Sharan Jagpal, Shireen Jagpal 9780195371055 Hardback 27 November 2008
	Inside Marketing Practices, Ideologies, Devices £96.00 Add Inside Marketing to Cart Detlev Zwick, Julien Cayla 9780199576746 Hardback 24 February 2011
	International Marketing Second Edition £63.99 Add International Marketing to Cart Burgess, Bothma 9780195991185 Paperback 03 November 2011
	Managing Global Customers An Integrated Approach £57.00 Add Managing Global Customers to Cart George S. Yip, Audrey J.M. Bink 9780199229833 Hardback 06 September 2007
	Marketing Management for Nonprofit Organizations Third Edition £60.99 Add Marketing Management for Nonprofit Organizations to Cart Adrian Sargeant 9780199236152 Paperback 08 January 2009
	Marketing Research: Tools and Techniques Third Edition £50.99 Add Marketing Research: Tools and Techniques to Cart Nigel Bradley 9780199655090 Paperback 07 March 2013
	Marketing Semiotics Signs, Strategies, and Brand Value £92.00 Add Marketing Semiotics to Cart Laura R. Oswald 9780199566495 Hardback 16 February 2012
	Online Marketing A Customer-Led Approach £56.99 Add Online Marketing to Cart Richard Gay, Alan Charlesworth, Rita Esen 9780199265855 Paperback 15 March 2007
	Relationship Marketing £58.99 Add Relationship Marketing to Cart Mark Godson 9780199211562 Paperback 26 February 2009
	Restoring Consumer Sovereignty How Markets Manipulate Us and What the Law Can Do About It £68.00 Add Restoring Consumer Sovereignty to Cart Adrian Kuenzler 9780190698577 Hardback 12 October 2017
	The Advanced Dictionary of Marketing Putting Theory to Use £52.00 Add The Advanced Dictionary of Marketing to Cart Scott Dacko 9780199285990 Hardback 06 December 2007
	The Advanced Dictionary of Marketing Putting Theory to Use £54.00 Add The Advanced Dictionary of Marketing to Cart Scott Dacko 9780199286003 Paperback 06 December 2007
	The Art and Science of Marketing Marketing for Marketing Managers £51.00 Add The Art and Science of Marketing to Cart Grahame Dowling 9780199285563 Paperback 15 September 2005
	The Luxury Economy and Intellectual Property Critical Reflections £75.00 Add The Luxury Economy and Intellectual Property to Cart Haochen Sun, Barton Beebe, Madhavi Sunder 9780199335701 Hardback 08 October 2015
	Trade Shows in the Globalizing Knowledge Economy £84.00 Add Trade Shows in the Globalizing Knowledge Economy to Cart Harald Bathelt, Francesca Golfetto, Diego Rinallo 9780199643080 Hardback 17 July 2014

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Marketing