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Cover for 9780198074120

Advertising Management

With Cd

Second Edition

£22.99

Jaishri Jethwaney, Shruti Jain

9780198074120
Paperback
22 November 2012

Cover for 9780195590173

Be the Innovators

How to Accelerate Team Creativity

£21.99

Peter Ling

9780195590173
Paperback
28 January 2016

Cover for 9780190311506

Building Distinctive Brand Assets

£23.99

Jenni Romaniuk

9780190311506
Hardback
12 April 2018

Cover for 9780190303365

Crisis Proofing

How to Save Your Company from Disaster

£24.99

Tony Jaques

9780190303365
Paperback
10 November 2016

Cover for 9780199655854

Cultural Strategy

Using Innovative Ideologies to Build Breakthrough Brands

£22.49

Douglas Holt, Douglas Cameron

9780199655854
Paperback
23 August 2012

Cover for 9780195573565

How Brands Grow

What Marketers Don't Know

£24.99

Byron Sharp

9780195573565
Hardback
11 March 2010

Cover for 9780195596267

How Brands Grow: Part 2

Emerging Markets, Services, Durables, New and Luxury Brands

£24.99

Jenni Romaniuk, Byron Sharp

9780195596267
Hardback
19 November 2015

Cover for 9780198077022

International Marketing

Second Edition

£19.99

Dr. Rakesh Mohan Joshi

9780198077022
Paperback
06 November 2014

Cover for 9780199228010

Powers of Persuasion

The Inside Story of British Advertising 1951-2000

£18.99

Winston Fletcher

9780199228010
Hardback
10 July 2008

Cover for 9780198072027

Sales Management

£17.99

Pradip Mallik

9780198072027
Paperback
26 April 2012

Cover for 9780195593921

The Advertising Effect: How to Change Behaviour

£21.99

Adam Ferrier

9780195593921
Paperback
12 June 2014

Cover for 9780195527988

Viral Marketing

The Science of Sharing

£18.99

Karen Nelson-Field

9780195527988
Paperback
03 October 2013

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