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Cover for 9780195786484

Achieving Excellence in Selling

A South African Approach

Third Edition

£36.99

Norman Blem

9780195786484
Paperback
27 March 2008

Cover for 9780198074120

Advertising Management

With Cd

Second Edition

£22.99

Jaishri Jethwaney, Shruti Jain

9780198074120
Paperback
22 November 2012

Cover for 9780199568925

Advertising: A Very Short Introduction

£8.99

Winston Fletcher

9780199568925
Paperback
24 June 2010
Very Short Introductions

Cover for 9780195590173

Be the Innovators

How to Accelerate Team Creativity

£21.99

Peter Ling

9780195590173
Paperback
28 January 2016

Cover for 9780198069867

Brand Management:

Principles and Practices

£30.99

Kirti Dutta

9780198069867
Paperback
26 January 2012

Cover for 9780190311506

Building Distinctive Brand Assets

£23.99

Jenni Romaniuk

9780190311506
Hardback
12 April 2018

Cover for 9780195519549

Business Ethics

Fifth Edition

£57.99

Damian Grace, Stephen Cohen

9780195519549
Paperback
10 October 2013

Cover for 9780198256946

Business Performance in the Retail Sector

The Experience of the John Lewis Partnership

£29.99

Keith Bradley, Simon Taylor

9780198256946
Hardback
13 February 1992

Cover for 9780841235151

Competitive Technical Intelligence

A Guide to Design, Analysis, and Action

£40.49

Mathias M. Coburn

9780841235151
Hardback
29 July 1999
ACS Professional Reference Book

Cover for 9780199556519

Connecting With Consumers

Marketing For New Marketplace Realities

£48.49

Allan J. Kimmel

9780199556519
Paperback
03 June 2010

Cover for 9780199556502

Connecting With Consumers

Marketing For New Marketplace Realities

£55.00

Allan J. Kimmel

9780199556502
Hardback
03 June 2010

Cover for 9780198816225

Creating and Capturing Value through Crowdsourcing

£61.00

Christopher L. Tucci, Allan Afuah, Gianluigi Viscusi

9780198816225
Hardback
22 March 2018

Cover for 9780199657261

Creating Value

The Theory and Practice of Marketing Semiotics Research

£81.00

Laura R. Oswald

9780199657261
Hardback
22 January 2015

Cover for 9780199657278

Creating Value

The Theory and Practice of Marketing Semiotics Research

£27.49

Laura R. Oswald

9780199657278
Paperback
22 January 2015

Cover for 9780190303365

Crisis Proofing

How to Save Your Company from Disaster

£24.99

Tony Jaques

9780190303365
Paperback
10 November 2016

Cover for 9780199587407

Cultural Strategy

Using Innovative Ideologies to Build Breakthrough Brands

£42.49

Douglas Holt, Douglas Cameron

9780199587407
Hardback
28 October 2010

Cover for 9780199655854

Cultural Strategy

Using Innovative Ideologies to Build Breakthrough Brands

£22.49

Douglas Holt, Douglas Cameron

9780199655854
Paperback
23 August 2012

Cover for 9780198782537

Direct and Interactive Marketing

£60.99

Adrian Sargeant, Douglas C. West

9780198782537
Paperback
31 May 2001

Cover for 9780195367126

Do You Make These Mistakes in English?

The Story of Sherwin Cody's Famous Language School

£29.49

Edwin L Basttistella

9780195367126
Hardback
20 November 2008

Cover for 9780198862116

Doing Semiotics

A Research Guide for Marketers at the Edge of Culture

£25.00

Laura R. Oswald

9780198862116
Paperback
04 June 2020

Cover for 9780198822028

Doing Semiotics

A Research Guide for Marketers at the Edge of Culture

£60.00

Laura R. Oswald

9780198822028
Hardback
04 June 2020

Cover for 9780195371055

Fusion for Profit

How Marketing and Finance Can Work Together to Create Value

£59.00

Sharan Jagpal, Shireen Jagpal

9780195371055
Hardback
27 November 2008

Cover for 9780199276813

Great Minds in Management

The Process of Theory Development

£180.00

Ken G. Smith, Michael A. Hitt

9780199276813
Hardback
22 September 2005

Cover for 9780195573565

How Brands Grow

What Marketers Don't Know

£24.99

Byron Sharp

9780195573565
Hardback
11 March 2010

Cover for 9780195596267

How Brands Grow: Part 2

Emerging Markets, Services, Durables, New and Luxury Brands

£24.99

Jenni Romaniuk, Byron Sharp

9780195596267
Hardback
19 November 2015

Cover for 9780199655830

Inside Marketing

Practices, Ideologies, Devices

£41.49

Detlev Zwick, Julien Cayla

9780199655830
Paperback
10 May 2012

Cover for 9780199576746

Inside Marketing

Practices, Ideologies, Devices

£96.00

Detlev Zwick, Julien Cayla

9780199576746
Hardback
24 February 2011

Cover for 9780195991185

International Marketing

Second Edition

£63.99

Burgess, Bothma

9780195991185
Paperback
03 November 2011

Cover for 9780198077022

International Marketing

Second Edition

£19.99

Dr. Rakesh Mohan Joshi

9780198077022
Paperback
06 November 2014

Cover for 9780199229833

Managing Global Customers

An Integrated Approach

£57.00

George S. Yip, Audrey J.M. Bink

9780199229833
Hardback
06 September 2007

Cover for 9780195074383

Managing Product Development

£160.00

Toshihiro Nishiguchi

9780195074383
Hardback
20 February 1997

Cover for 9780199276943

Marketing Communication

New Approaches, Technologies, and Styles

£112.50

Allan J. Kimmel

9780199276943
Hardback
17 November 2005

Cover for 9780199276950

Marketing Communication

New Approaches, Technologies, and Styles

£45.99

Allan J. Kimmel

9780199276950
Paperback
17 November 2005

Cover for 9780199236152

Marketing Management for Nonprofit Organizations

Third Edition

£60.99

Adrian Sargeant

9780199236152
Paperback
08 January 2009

Cover for 9780195676969

Marketing Research

Concepts, practices, and cases

£5.99

Sunanda Easwaran, Sharmila J. Singh

9780195676969
Paperback
07 December 2006

Cover for 9780199655090

Marketing Research: Tools and Techniques

Third Edition

£50.99

Nigel Bradley

9780199655090
Paperback
07 March 2013

Cover for 9780199566495

Marketing Semiotics

Signs, Strategies, and Brand Value

£92.00

Laura R. Oswald

9780199566495
Hardback
16 February 2012

Cover for 9780199566501

Marketing Semiotics

Signs, Strategies, and Brand Value

£40.99

Laura R. Oswald

9780199566501
Paperback
16 February 2012

Cover for 9780195994896

Marketing Success Stories 7e

Seventh Edition

£36.99

9780195994896
Paperback
24 February 2011

Cover for 9780198745754

Navigating the New Retail Landscape

A Guide for Business Leaders

£40.99

Alan Treadgold, Jonathan Reynolds

9780198745754
Hardback
30 June 2016

Cover for 9780198868767

Navigating the New Retail Landscape

A Guide for Business Leaders

Second Edition

£30.00

Alan Treadgold, Jonathan Reynolds

9780198868767
Paperback
26 November 2020

Cover for 9780199265855

Online Marketing

A Customer-Led Approach

£56.99

Richard Gay, Alan Charlesworth, Rita Esen

9780199265855
Paperback
15 March 2007

Cover for 9780199228010

Powers of Persuasion

The Inside Story of British Advertising 1951-2000

£18.99

Winston Fletcher

9780199228010
Hardback
10 July 2008

Cover for 9780195578621

Public Relations Campaigns

Second Edition

£43.99

Mark Sheehan, Robina Xavier

9780195578621
Paperback
01 May 2014

Cover for 9780199578078

Reconnecting Marketing to Markets

£45.99

Luis Araujo, John Finch, Hans Kjellberg

9780199578078
Paperback
09 December 2010

Cover for 9780199578061

Reconnecting Marketing to Markets

£105.00

Luis Araujo, John Finch, Hans Kjellberg

9780199578061
Hardback
09 December 2010

Cover for 9780198792048

Reinventing Business Models

How Firms Cope with Disruption

£33.99

Henk Volberda, Frans van den Bosch, Kevin Heij

9780198792048
Hardback
23 November 2017

Cover for 9780199211562

Relationship Marketing

£58.99

Mark Godson

9780199211562
Paperback
26 February 2009

Cover for 9780190698577

Restoring Consumer Sovereignty

How Markets Manipulate Us and What the Law Can Do About It

£68.00

Adrian Kuenzler

9780190698577
Hardback
12 October 2017

Cover for 9780198072027

Sales Management

£17.99

Pradip Mallik

9780198072027
Paperback
26 April 2012

Cover for 9780195667585

Services Marketing

£5.99

Govind Apte

9780195667585
Hardback
13 May 2004

Cover for 9780199285990

The Advanced Dictionary of Marketing

Putting Theory to Use

£52.00

Scott Dacko

9780199285990
Hardback
06 December 2007

Cover for 9780199286003

The Advanced Dictionary of Marketing

Putting Theory to Use

£54.00

Scott Dacko

9780199286003
Paperback
06 December 2007

Cover for 9780195593921

The Advertising Effect: How to Change Behaviour

£21.99

Adam Ferrier

9780195593921
Paperback
12 June 2014

Cover for 9780199285563

The Art and Science of Marketing

Marketing for Marketing Managers

£51.00

Grahame Dowling

9780199285563
Paperback
15 September 2005

Cover for 9780199241521

The Labyrinths of Information

Challenging the Wisdom of Systems

£100.00

Claudio Ciborra

9780199241521
Hardback
27 June 2002

Cover for 9780199275267

The Labyrinths of Information

Challenging the Wisdom of Systems

£45.99

Claudio Ciborra

9780199275267
Paperback
23 September 2004

Cover for 9780199335701

The Luxury Economy and Intellectual Property

Critical Reflections

£75.00

Haochen Sun, Barton Beebe, Madhavi Sunder

9780199335701
Hardback
08 October 2015

Cover for 9780195150568

The Marketing Power of Emotion

£30.49

John O'Shaughnessy, Nicholas Jackson O'Shaughnessy

9780195150568
Hardback
16 January 2003

Cover for 9780199664610

The Oxford Handbook of Strategic Sales and Sales Management

£35.00

David W. Cravens, Kenneth Le Meunier-FitzHugh, Nigel F. Piercy

9780199664610
Paperback
22 November 2012
Oxford Handbooks

Cover for 9780199569458

The Oxford Handbook of Strategic Sales and Sales Management

£110.00

David W. Cravens, Kenneth Le Meunier-FitzHugh, Nigel F. Piercy

9780199569458
Hardback
27 January 2011
Oxford Handbooks

Cover for 9780198821700

The Persuasion Industries

The Making of Modern Britain

£36.99

Steven McKevitt

9780198821700
Hardback
16 August 2018

Cover for 9780199643080

Trade Shows in the Globalizing Knowledge Economy

£84.00

Harald Bathelt, Francesca Golfetto, Diego Rinallo

9780199643080
Hardback
17 July 2014

Cover for 9780195527988

Viral Marketing

The Science of Sharing

£18.99

Karen Nelson-Field

9780195527988
Paperback
03 October 2013

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