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Cover for 9780198736424

A Dictionary of Marketing

Fourth Edition

£13.99

Charles Doyle

9780198736424
Paperback
28 April 2016
Oxford Quick Reference

Cover for 9780199568925

Advertising: A Very Short Introduction

£8.99

Winston Fletcher

9780199568925
Paperback
24 June 2010
Very Short Introductions

Cover for 9780198749912

Branding: A Very Short Introduction

£8.99

Robert Jones

9780198749912
Paperback
22 June 2017
Very Short Introductions

Cover for 9780190311506

Building Distinctive Brand Assets

£23.99

Jenni Romaniuk

9780190311506
Hardback
12 April 2018

Cover for 9780198256946

Business Performance in the Retail Sector

The Experience of the John Lewis Partnership

£29.99

Keith Bradley, Simon Taylor

9780198256946
Hardback
13 February 1992

Cover for 9780841235151

Competitive Technical Intelligence

A Guide to Design, Analysis, and Action

£40.49

Mathias M. Coburn

9780841235151
Hardback
29 July 1999
ACS Professional Reference Book

Cover for 9780199556519

Connecting With Consumers

Marketing For New Marketplace Realities

£48.49

Allan J. Kimmel

9780199556519
Paperback
03 June 2010

Cover for 9780199556502

Connecting With Consumers

Marketing For New Marketplace Realities

£55.00

Allan J. Kimmel

9780199556502
Hardback
03 June 2010

Cover for 9780198816225

Creating and Capturing Value through Crowdsourcing

£61.00

Christopher L. Tucci, Allan Afuah, Gianluigi Viscusi

9780198816225
Hardback
22 March 2018

Cover for 9780199657261

Creating Value

The Theory and Practice of Marketing Semiotics Research

£81.00

Laura R. Oswald

9780199657261
Hardback
22 January 2015

Cover for 9780199657278

Creating Value

The Theory and Practice of Marketing Semiotics Research

£27.49

Laura R. Oswald

9780199657278
Paperback
22 January 2015

Cover for 9780190303365

Crisis Proofing

How to Save Your Company from Disaster

£24.99

Tony Jaques

9780190303365
Paperback
10 November 2016

Cover for 9780199587407

Cultural Strategy

Using Innovative Ideologies to Build Breakthrough Brands

£42.49

Douglas Holt, Douglas Cameron

9780199587407
Hardback
28 October 2010

Cover for 9780199655854

Cultural Strategy

Using Innovative Ideologies to Build Breakthrough Brands

£22.49

Douglas Holt, Douglas Cameron

9780199655854
Paperback
23 August 2012

Cover for 9780195367126

Do You Make These Mistakes in English?

The Story of Sherwin Cody's Famous Language School

£29.49

Edwin L Basttistella

9780195367126
Hardback
20 November 2008

Cover for 9780198862116

Doing Semiotics

A Research Guide for Marketers at the Edge of Culture

£25.00

Laura R. Oswald

9780198862116
Paperback
04 June 2020

Cover for 9780198822028

Doing Semiotics

A Research Guide for Marketers at the Edge of Culture

£60.00

Laura R. Oswald

9780198822028
Hardback
04 June 2020

Cover for 9780195371055

Fusion for Profit

How Marketing and Finance Can Work Together to Create Value

£59.00

Sharan Jagpal, Shireen Jagpal

9780195371055
Hardback
27 November 2008

Cover for 9780199276813

Great Minds in Management

The Process of Theory Development

£180.00

Ken G. Smith, Michael A. Hitt

9780199276813
Hardback
22 September 2005

Cover for 9780195573565

How Brands Grow

What Marketers Don't Know

£24.99

Byron Sharp

9780195573565
Hardback
11 March 2010

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