Journals Higher Education
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Subjects

Type

Price

Product Type

Format

Marketing RSS

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Cover for 9780190311506

Building Distinctive Brand Assets

£23.99

Jenni Romaniuk

9780190311506
Hardback
12 April 2018

Cover for 9780195573565

How Brands Grow

What Marketers Don't Know

£24.99

Byron Sharp

9780195573565
Hardback
11 March 2010

Cover for 9780195596267

How Brands Grow: Part 2

Emerging Markets, Services, Durables, New and Luxury Brands

£24.99

Jenni Romaniuk, Byron Sharp

9780195596267
Hardback
19 November 2015

Cover for 9780199228010

Powers of Persuasion

The Inside Story of British Advertising 1951-2000

£18.99

Winston Fletcher

9780199228010
Hardback
10 July 2008

Cover for 9780195158694

Response

The Complete Guide to Profitable Direct Marketing

Revised Edition

£20.00

Lois K. Geller

9780195158694
Hardback
17 October 2002

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