Journals Higher Education
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Subjects

Type

Price

Product Type

Format

Marketing RSS

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Cover for 9780195519549

Business Ethics

Fifth Edition

£57.99

Damian Grace, Stephen Cohen

9780195519549
Paperback
10 October 2013

Cover for 9780199556502

Connecting With Consumers

Marketing For New Marketplace Realities

£55.00

Allan J. Kimmel

9780199556502
Hardback
03 June 2010

Cover for 9780198816225

Creating and Capturing Value through Crowdsourcing

£61.00

Christopher L. Tucci, Allan Afuah, Gianluigi Viscusi

9780198816225
Hardback
22 March 2018

Cover for 9780199657261

Creating Value

The Theory and Practice of Marketing Semiotics Research

£81.00

Laura R. Oswald

9780199657261
Hardback
22 January 2015

Cover for 9780198782537

Direct and Interactive Marketing

£60.99

Adrian Sargeant, Douglas C. West

9780198782537
Paperback
31 May 2001

Cover for 9780198822028

Doing Semiotics

A Research Guide for Marketers at the Edge of Culture

£60.00

Laura R. Oswald

9780198822028
Hardback
04 June 2020

Cover for 9780195371055

Fusion for Profit

How Marketing and Finance Can Work Together to Create Value

£59.00

Sharan Jagpal, Shireen Jagpal

9780195371055
Hardback
27 November 2008

Cover for 9780199609703

Global Marketing Management

Third Edition

£62.99

Kiefer Lee, Steve Carter

9780199609703
Paperback
29 March 2012

Cover for 9780199576746

Inside Marketing

Practices, Ideologies, Devices

£96.00

Detlev Zwick, Julien Cayla

9780199576746
Hardback
24 February 2011

Cover for 9780195991185

International Marketing

Second Edition

£63.99

Burgess, Bothma

9780195991185
Paperback
03 November 2011

Cover for 9780199229833

Managing Global Customers

An Integrated Approach

£57.00

George S. Yip, Audrey J.M. Bink

9780199229833
Hardback
06 September 2007

Cover for 9780195590296

Marketing

Theory, Evidence, Practice

Second Edition

£76.00

Byron Sharp

9780195590296
Paperback
30 November 2017

Cover for 9780198809999

Marketing

Fifth Edition

£51.99

Paul Baines, Chris Fill, Sara Rosengren, Paolo Antonetti

9780198809999
Paperback
18 March 2019

Cover for 9780199236152

Marketing Management for Nonprofit Organizations

Third Edition

£60.99

Adrian Sargeant

9780199236152
Paperback
08 January 2009

Cover for 9780199655090

Marketing Research: Tools and Techniques

Third Edition

£50.99

Nigel Bradley

9780199655090
Paperback
07 March 2013

Cover for 9780199566495

Marketing Semiotics

Signs, Strategies, and Brand Value

£92.00

Laura R. Oswald

9780199566495
Hardback
16 February 2012

Cover for 9780199265855

Online Marketing

A Customer-Led Approach

£56.99

Richard Gay, Alan Charlesworth, Rita Esen

9780199265855
Paperback
15 March 2007

Cover for 9780198835110

Plymouth Marketing Pack 2020

£71.98

Richard Rosenbaum-Elliott, Larry Percy, Simon Pervan

9780198835110
Pack
08 August 2018

Cover for 9780190304607

Public Relations and Strategic Communication

£57.00

Karen Sutherland, Saira Ali, Umi Khattab

9780190304607
Paperback
20 November 2019

Cover for 9780190304652

Public Relations Writing

Third Edition

£60.99

James Mahoney

9780190304652
Paperback
30 November 2017

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