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Marketing Fifth Edition: Cover Competition

Please note that this competition has now closed.

Calling all talented and creative undergraduates and postgraduates!

Have you ever wondered how book covers are designed and created? How images, fonts, colours, and layouts are chosen? Have you ever looked at a textbook cover and thought you could do better?

Oxford University Press invites you to create a cover design concept for the fifth edition of the bestselling textbook Marketing, by Paul Baines, Chris Fill, Sara Rosengren, and Paolo Antonetti.

Marketing is used by business undergraduates studying on Marketing, Introduction to Marketing, and Marketing Principles modules, as well as MBA students and MSc Business students. Baines previous covers

To enter, the candidate or team must create a front cover concept that includes the title, edition number, and author names of the textbook. It can be image-based, typographical, or a mixture of the two, and should aim to pique readers’ interests in this dynamic subject.

Candidates must submit their final cover concepts in one of the following formats: .PDF, .JPEG, .TIF, .DOC. 10. Oxford University Press will own the rights to the winning concept, and holds the right to change elements of the design.

Please submit your entry to hecontact@oup.com.

The winning concept will be judged by a panel of four members. The chosen concept will be used as the cover design for the fifth edition of Marketing, by Paul Baines, Chris Fill, Sara Rosengren, and Paolo Antonetti.

The winning student(s) will receive a £250 voucher to claim Oxford University Press books, a framed picture of the book jacket, and their name(s) will be credited on the back of the book.

The competition is open to students aged 18 years or over, who are currently in higher education, and who are residents of the United Kingdom.

Put your marketing skills to use and create a cover concept that you and your peers would distinguish from other titles on the shelf.

For more information read the terms and conditions.

 The competition is open to students aged 18 years or over, who are currently in higher education, and who are residents of the United Kingdom.

The competition will close on February 18th 2018.  Entries must be received no later than 11.59pm on the closing date.

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