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International Business

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Cover for 9780198825043

Innovation: A Very Short Introduction

Second Edition


Mark Dodgson, David Gann

August 2018

Very Short Introductions

What is innovation? How can it be used? Why is failure so common in the process of innovation? This Very Short Introduction looks at what innovation is, what it has done for us, and why it has been so important in the last 150 years.

Cover for 9780199602094

International Business


Peter J. Buckley, Peter Enderwick, Adam R. Cross

March 2018

Practical, theoretical, global: provides thorough grounding in economic and international business theory complemented by cases, examples, and IB insights from a diverse range of companies and cultures.

Cover for 9780199646968

International Business: Challenges and Choices

Second Edition


Alan Sitkin, Nick Bowen

February 2013

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