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Sitkin & Bowen: International Business 2e

Chapter 10: Self test questions


Answer the following questions and then press 'Submit' to get your score.

Question 1

Facing the priorities and challenges in the modern world, the new focus for Unilever is on cross-border co-ordination and cost-effectiveness.

Question 2

For an MNE, the product organization is arranged around a series of geographic and functional divisions.

Question 3

In the early 2000s, Toyota successfully brought Japanese working methods to its factory in France.

Question 4

By the end of the 2000s the employees of Tata, the Indian MNE, were required to think along more integrated, cross-border lines.

Question 5

Another term for MNEs' push-pull choices is the 'integration-responsiveness' dilemma.