Journals Higher Education

$50.00

Hardcover

07 November 1996

192 Pages | 12 illus.

6-1/8 x 9-1/4 inches

ISBN: 9780195108286


Also Available As:

Ebook


Bookseller Code (06)

Cover

The Renaissance of American Steel

Lessons for Managers in Competitive Industries

Roger S. Ahlbrandt, Richard J. Fruehan, and Frank Giarratani

  • Strong title for both history and business book readers
  • American steel industry has been focus of much recent attention--this book sheds new light
  • Riveting "comeback" story for American audience
  • The first comprehensive look at how the American steel industry survived the onslaught of global competitors
  • Tiffany/Decline of American Steel has sold nearly 5,000 copies in cloth (1988)--this book is the ideal follow-up story
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