Journals Higher Education

$63.95

Paperback

21 March 2012

416 Pages

9.7 x 7.4 inches

ISBN: 9780199596829


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Bookseller Code (04)

Companion website

The International Business Environment

Second Edition

Leslie Hamilton and Philip Webster

New to this Edition:

  • Fully updated to cover new developments, including the global financial crisis and the latest ecological issues
  • An additional chapter on country assessment discussing how a company decides which countries to expand into
  • Increased coverage of the service sector
  • "Counterpoint" boxes that encourage critical thinking and cover such issues as GDP and quality of life; Porter's Five Forces Model and its critics; Investing in Africa; and the European Emissions Trading System
  • An extensive library of video links on the Companion Website that bring this exciting subject to life for students
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Social Sciences > Business & Management