Journals Higher Education

$34.95

Hardcover

18 January 2008

224 Pages | 5 color line illus.

5-1/2 x 8-1/4 inches

ISBN: 9780195189780


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George Washington and the Art of Business

The Leadership Principles of America's First Commander-in-Chief

Mark McNeilly

In this marvelous book, Mark McNeilly shows today's managers how they can learn from Washington's career--both his triumphs and setbacks--to succeed as leaders in their chosen field. McNeilly paints vivid portraits of some of the crucial moments in Washington's military career, using these stirring military encounters to underscore Washington's managerial genius. Indeed, the true value of the book lies in McNeilly's brilliant ability to link military and business strategy, revealing that successful corporate leaders must possess many of the same traits that Washington did. Using examples from the NFL, Cadillac, Coke, Samsung, Embraer, IBM and others, McNeilly shows how business leaders can apply Washington's principles for success.

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