Journals Higher Education

$36.95

Hardcover

25 January 2013

296 Pages

6-1/8 x 9-1/4 inches

ISBN: 9780199777945


Also Available As:

Ebook


Bookseller Code (01)

Empire of Ideas

The Origins of Public Diplomacy and the Transformation of U. S. Foreign Policy

Justin Hart

  • Examines how the FDR administration decided to promote America's image in the world to project the U.S. empire.
  • Traces the emergence of "soft power" in US foreign policy to pre-World War II period, rather than the Cold War era.
  • Addresses continuities between period covered and the full-scale propaganda war to combat negative perceptions of the United States in the Arab and/or Muslim world.
  • Shows how communications technologies (newspapers, magazines, movies, radio, TV) were essential to public diplomacy.
  • Contains fine-grained biographies of key figures, including Henry Luce, Archibald MacLeish, and others.
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