Journals Higher Education

$105.00

Hardcover

31 January 2002

272 Pages | 13 halftones & line illus.

6-1/8 x 9-1/4 inches

ISBN: 9780195121469


Also Available As:

Ebook


Bookseller Code (04)

Dragon Multinational

A New Model for Global Growth

John A. Mathews

Mathews examines a handful of multinationals from the "Periphery" that have globalized their operations extremely rapidly. These firms have utilized strategies of international linkage and leverage to speed their global coverage. Mathews contends that the new global business world will offer unprecedented opportunities for firms that know how to enmesh themselves in global networks.

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