Journals Higher Education

$90.00

Hardcover

This item is not yet published. It is available for pre-orders and will ship on 01 May 2016

192 Pages | 68 line illus.

6-1/8 x 9-1/4 inches

ISBN: 9780195162141


Bookseller Code (06)

Cover

Competitive Technical Intelligence

A Guide to Design, Analysis, and Action

Second Edition

Mathias M. Coburn

In Competitive Technical Intelligence, Second Edition, Mathias Coburn draws on both theory and practical experience to address technical people at all levels as well as businesspeople involved with a technology-leveraged enterprise, giving tools for designing and implementing a credible, cost-effective, and reliable system for keeping track of technical trends and new developments. The result is a unique book that illustrates its various applications with real examples, and provides guiding principles for readers as they move forward with their own initiatives.

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