Journals Higher Education

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Type

Price

Product Type

Format

Marketing RSS

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Cover for 9780199655854

Cultural Strategy

Using Innovative Ideologies to Build Breakthrough Brands

$27.95

Douglas Holt and Douglas Cameron

9780199655854
Paperback
25 October 2012

Cover for 9780195367126

Do You Make These Mistakes in English?

The Story of Sherwin Cody's Famous Language School

$31.95

Edwin L Battistella

9780195367126
Hardcover
01 December 2008

Cover for 9780199655830

Inside Marketing

Practices, Ideologies, Devices

$48.95

Detlev Zwick and Julien Cayla

9780199655830
Paperback
05 July 2012

Cover for 9780199566501

Marketing Semiotics

Signs, Strategies, and Brand Value

$44.95

Laura R. Oswald

9780199566501
Paperback
07 April 2012

Cover for 9780199228010

Powers of Persuasion

The Inside Story of British Advertising

$35.00

Winston Fletcher

9780199228010
Hardcover
15 August 2008

Cover for 9780195158694

Response

The Complete Guide to Profitable Direct Marketing

Revised and Expanded Edition

$35.00

Lois K. Geller

9780195158694
Hardcover
01 November 2002

Cover for 9780199743056

Six Degrees of Social Influence

Science, Application, and the Psychology of Robert Cialdini

$31.95

Douglas T. Kenrick, Noah J. Goldstein, and Sanford L. Braver

9780199743056
Hardcover
10 February 2012

Cover for 9780195150568

The Marketing Power of Emotion

$36.95

John O'Shaughnessy and Nicholas Jackson O'Shaughnessy

9780195150568
Hardcover
26 December 2002

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