Journals Higher Education

Marketing RSS

Next List | Grid
Cover for 9780195786484

Achieving Excellence in Selling

A South African Approach

Third Edition

$45.00

Norman Blem

9780195786484
Paperback
15 April 2008

Cover for 9780198074120

Advertising Management

With Cd

Second Edition

$35.00

Jaishri Jethwaney and Shruti Jain

9780198074120
Paperback
13 January 2013

Cover for 9780198069867

Brand Management

Principles and Practices

$45.00

Kirti Dutta

9780198069867
Paperback
10 May 2012

Cover for 9780199657278

Creating Value

The Theory and Practice of Marketing Semiotics Research

$35.00

Laura R. Oswald

9780199657278
Paperback
22 March 2015

Cover for 9780199655854

Cultural Strategy

Using Innovative Ideologies to Build Breakthrough Brands

$27.95

Douglas Holt and Douglas Cameron

9780199655854
Paperback
25 October 2012

Cover for 9780195367126

Do You Make These Mistakes in English?

The Story of Sherwin Cody's Famous Language School

$31.95

Edwin L Battistella

9780195367126
Hardcover
01 December 2008

Cover for 9780195573565

How Brands Grow

What Marketers Don't Know

$39.95

Byron Sharp

9780195573565
Hardcover
12 April 2010

Cover for 9780199655830

Inside Marketing

Practices, Ideologies, Devices

$48.95

Detlev Zwick and Julien Cayla

9780199655830
Paperback
05 July 2012

Cover for 9780198077091

Marketing Channels

$35.00

Dinesh Kumar

9780198077091
Paperback
02 August 2012

Cover for 9780199566501

Marketing Semiotics

Signs, Strategies, and Brand Value

$44.95

Laura R. Oswald

9780199566501
Paperback
07 April 2012

Cover for 9780199228010

Powers of Persuasion

The Inside Story of British Advertising

$35.00

Winston Fletcher

9780199228010
Hardcover
15 August 2008

Cover for 9780195158694

Response

The Complete Guide to Profitable Direct Marketing

Revised and Expanded Edition

$35.00

Lois K. Geller

9780195158694
Hardcover
01 November 2002

Cover for 9780198061151

Retail Management

Second Edition

$45.00

Chetan Bajaj, Rajnish Arya, and Nidhi Varma Srivastava

9780198061151
Paperback
21 December 2011

Cover for 9780198077046

Sales and Distribution Management, 2e

Second Edition

$35.00

Tapan Panda and Sunil Sahadev

9780198077046
Paperback
29 February 2012

Cover for 9780198072027

Sales Management

$29.95

Pradip Mallik

9780198072027
Paperback
03 September 2012

Cover for 9780195689082

Services Marketing, Operations, and Managment

$35.00

Vinnie Jauhari and Kirti Dutta

9780195689082
Paperback
15 June 2009

Cover for 9780199743056

Six Degrees of Social Influence

Science, Application, and the Psychology of Robert Cialdini

$31.95

Douglas T. Kenrick, Noah J. Goldstein, and Sanford L. Braver

9780199743056
Hardcover
10 February 2012

Cover for 9780195593921

The Advertising Effect: How to Change Behaviour

$29.95

Adam Ferrier

9780195593921
Paperback
01 July 2014

Cover for 9780195150568

The Marketing Power of Emotion

$36.95

John O'Shaughnessy and Nicholas Jackson O'Shaughnessy

9780195150568
Hardcover
26 December 2002

Cover for 9780199343836

The Sports Strategist

Developing Leaders for a High-Performance Industry

$29.95

Irving Rein, Ben Shields, and Adam Grossman

9780199343836
Hardcover
15 September 2014

Next List | Grid
Share: