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Cover for 9780199568925

Advertising: A Very Short Introduction

$11.95

Winston Fletcher

9780199568925
Paperback
15 July 2010
Very Short Introductions

Cover for 9780199556519

Connecting With Consumers

Marketing For New Marketplace Realities

$55.00

Allan J. Kimmel

9780199556519
Paperback
29 July 2010

Cover for 9780199556502

Connecting With Consumers

Marketing For New Marketplace Realities

$120.00

Allan J. Kimmel

9780199556502
Hardcover
29 July 2010

Cover for 9780199587407

Cultural Strategy

Using Innovative Ideologies to Build Breakthrough Brands

$65.00

Douglas Holt and Douglas Cameron

9780199587407
Hardcover
09 December 2010

Cover for 9780199655854

Cultural Strategy

Using Innovative Ideologies to Build Breakthrough Brands

$24.95

Douglas Holt and Douglas Cameron

9780199655854
Paperback
25 October 2012

Cover for 9780195367126

Do You Make These Mistakes in English?

The Story of Sherwin Cody's Famous Language School

$29.95

Edwin L Battistella

9780195367126
Hardcover
01 December 2008

Cover for 9780195371055

Fusion for Profit

How Marketing and Finance Can Work Together to Create Value

$59.95

Sharan Jagpal

9780195371055
Hardcover
26 September 2008

Cover for 9780199276813

Great Minds in Management

The Process of Theory Development

$199.00

Ken G. Smith and Michael A. Hitt

9780199276813
Hardcover
20 October 2005

Cover for 9780199576746

Inside Marketing

Practices, Ideologies, Devices

$85.00

Detlev Zwick and Julien Cayla

9780199576746
Hardcover
22 April 2011

Cover for 9780199655830

Inside Marketing

Practices, Ideologies, Devices

$45.00

Detlev Zwick and Julien Cayla

9780199655830
Paperback
05 July 2012

Cover for 9780199229833

Managing Global Customers

An Integrated Approach

$65.00

George S. Yip and Audrey J.M. Bink

9780199229833
Hardcover
18 October 2007

Cover for 9780195074383

Managing Product Development

$175.00

Toshihiro Nishiguchi

9780195074383
Hardcover
24 October 1996

Cover for 9780199276943

Marketing Communication

New Approaches, Technologies, and Styles

$140.00

Allan J. Kimmel

9780199276943
Hardcover
19 January 2006

Cover for 9780199276950

Marketing Communication

New Approaches, Technologies, and Styles

$49.95

Allan J. Kimmel

9780199276950
Paperback
19 January 2006

Cover for 9780199566495

Marketing Semiotics

Signs, Strategies, and Brand Value

$110.00

Laura R. Oswald

9780199566495
Hardcover
07 April 2012

Cover for 9780199566501

Marketing Semiotics

Signs, Strategies, and Brand Value

$40.00

Laura R. Oswald

9780199566501
Paperback
07 April 2012

Cover for 9780199228010

Powers of Persuasion

The Inside Story of British Advertising

$35.00

Winston Fletcher

9780199228010
Hardcover
15 August 2008

Cover for 9780199286003

The Advanced Dictionary of Marketing

Putting Theory to Use

$65.00

Scott Dacko

9780199286003
Paperback
03 February 2008

Cover for 9780199285990

The Advanced Dictionary of Marketing

Putting Theory to Use

$175.00

Scott Dacko

9780199285990
Hardcover
03 February 2008

Cover for 9780199285563

The Art and Science of Marketing

Marketing for Marketing Managers

$49.95

Grahame R. Dowling

9780199285563
Paperback
10 November 2005

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